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Widgets overview

VertaFlow widgets are small <script> tags you paste into your site’s HTML. Each one drops a piece of functionality onto your pages — a lead form, a chat bubble, a booking scheduler — and routes whatever it captures straight back to your CRM. No CORS setup, no CSP wrangling, no separate dashboard to log into.

Every widget loads from api.vertaflow.io/v1/ and is keyed to your Site ID so VertaFlow knows which account the data belongs to.

There are two doors to the same screen:

  • Widgets in the main sidebar (/widgets) — the full widget kit with copy-paste snippets.
  • Settings → Widgets (/settings/widgets) — the same kit, rendered inside the Settings shell so you stay in Settings. It’s the exact same page; pick whichever is closer to where you are.

At the top of the page is a Site ID field. It defaults to a sample domain — change it to the site you’re installing on. Every snippet on the page updates live to carry that Site ID.

WidgetWhat it doesWhere data lands
Analytics PixelCookieless pageview + event tracking (~800 bytes)The Pixel dashboard
Lead Capture FormEmbeddable contact formLeads / your pipeline
Chat WidgetFloating chat bubbleTickets + Leads
Booking WidgetInline appointment schedulerAppointments
Review CollectorStar-rating form; 4★+ auto-publish, lower ratings route to internal moderationReviews
Notification BarFixed announcement bar at the top of the pagedisplay only
Exit-Intent PopupEmail capture on exit / scroll / timerLeads

The lead-capture form, the canned-reply chat bubble, the visit-tracking pixel, and the inbox are the lead-capture-and-track core available on the Free tier. The AI-grounded chat upgrade and managing widgets across many client sites are paid features. See Free tier limits and What’s in each plan for the exact line.